The Soundscape of Change: The Reculturalization of Savamala

  • Ivana Medić Institute of Musicology of the Serbian Academy of Sciences and Arts, Belgrade
Keywords: Belgrade, Savamala, soundscape, reculturalization, entrepreneurship

Abstract

In this article I analyze the reculturalization strategies implemented in Savamala, an urban quarter in central Belgrade. Recent years have witnessed many efforts to rebrand Belgrade as a safe, modern, cosmopolitan and tourist-friendly city. These initiatives transform the soundscape of Belgrade; sometimes the changes are byproducts of other developments, but sometimes, as I demonstrate using the example of Savamala, the changes in soundscape are done deliberately and with a clear purpose.

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Published
2016-12-09
How to Cite
Medić, I. (2016). The Soundscape of Change: The Reculturalization of Savamala. Musicological Annual, 52(2), 39-53. https://doi.org/10.4312/mz.52.2.39-53